Caroline's story

Joy. Philanthropy.

Extraordinary people. Extraordinary places. Extraordinary experiences.

Who Are You At Your Very Best?

Knowing your purpose is sometimes very hard! Some people are in the playground and know with deep certainty that they want to be a Doctor and help others… some reach their 80s and still have no clue.

I believe that everyone should have the chance to really know who they are, what legacy they wish to leave for those around them and how to go about creating great impact in their lives.

Inspired by the Dalai Lama, I believe deeply in generosity as the route to joy. Working within the charity sector for over 20 years I have seen so many incredible acts of kindness, so many inspirational people and organisations helping each other to thrive. I believe we are all energy and our energy exchange can be so rich if we really understand who we are and how we connect best to each other and our world around us.

Through living and working with the incredible communities of Africa and India, I feel blessed to have learnt to approach life as an exchange of wealth.

This exchange can be through love, knowledge, time, money or spirit, and I believe it enriches our lives beyond measure.

Working with people from all walks of life around the world, I thrive on making new and enduring connections. I find it a privilege to work with individuals to realise their passion and intentions to create true impact in the global community.

I am also a yoga instructor and NLP coach and love using that knowledge to help people to heal and grow in body and mind. 


Your Truth: Tapping Into Your Purpose And Power

By magnifying the greatness you already have within, you can experience profound transformational change on a personal and global scale.

Because when you know who you are, your true purpose and real power, you operate at optimum levels. You’re driven by a higher reason for living. You find happiness, meaning and authenticity.

And that’s when you create extraordinary impact.

Whether you’re a Fortune 500 CEO who’s driven to leave a lasting legacy or looking for your next career or life journey, you’ll achieve your very best because you’ll BE your very best.

You’ll know why you’ve chosen this path in life. You’ll know how to deliver the most value to your family, your friends, your community and the world.

It all falls into place.

From individuals breaking free from limiting beliefs to entrepreneurs realizing their dreams, the brand’s ripple effect is a testament to Caroline and Craig’s dedication. Their commitment to creating a global community of purpose-driven individuals fosters a sense of belonging and interconnectedness in an often-disconnected world.

Giving Africa

Exchanging Wealth To Enrich Us All

In 2010, Craig founded Giving Africa, a charity focused on creating a strong organization to build Bethel Secondary School. This 800 student facility is located in Burkina Faso, one of the poorest countries in the world.

Here, adult literacy is just 37% and jobs are few and far between. Families are forced to choose, on a daily basis, which of their children will eat.

In 2011 I joined the team and took over as CEO in 2013.

Giving Africa helped to change the lives of the students at Bethel school through high-quality education, real opportunities and self-sustaining outcomes. Our holistic approach gives these children valuable resources, relevant skills, excellent teachers and the nutrition needed to effectively learn.

By empowering children, they don’t have to go hungry. They get to choose a better life, whether it’s through gainful employment, higher education or entrepreneurship.

However, the help isn’t one-sided. While we may be financially wealthy in the West, we’re spiritually poor. Through Giving Africa, these amazing people in Burkina Faso give us what we lack through community, spirituality and connection.

It’s an exchange of wealth with the power to enrich the world.

We are proud to have reached our 10 year goals of sustainability and transferred our ongoing projects to local partners.

Unleash Your Best And Magnify Your Impact

We know where you are right now. We know what it’s like to search for a bigger life purpose. We know how tough it is to chase the small stuff… motivate defeated staff…find passion.

We firmly believe that purpose appears when times get tough. It forces us to grow, get stronger and become unstoppable. It amplifies the best of who we are.

And for us, it did. Through self-discovery, we learned how to connect with the right people and create a life or an organisation that lives and breathes its mission.

In the tapestry of life’s intricacies, Caroline and Craig stand as guiding stars, illuminating the path towards purpose and transformation.

Living on Purpose Global is not just a platform—it’s a movement that inspires individuals to embark on a journey of self-discovery, embrace their true essence, and ultimately, shape a world that thrives on intention, confidence and purpose.

Unleash Your Best. Magnify Your Impact. Share It With The World.

Hear What Clients Are Saying About Us:

Inspiring on stage.
Motivating in real life.

Extraordinary impact starts with one chat:

Unleash your best.
Make your mark.
Impact the world.

Call Caroline for a very relaxed chat about where you want to go today and how you can create a joyful, purposeful life.